Customer Activation Coordinator
Mars- Posted 21 hours ago
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Job Description
Job Purpose/Overview:
Reporting to Customer Activation Manager, the main responsibility of this role is in the Customer Marketing/Activation by supporting the Customer Marketing/Activation team in the development and implementation of the team's strategies and ambitions for Malaysia.
With full understanding of the team's customer marketing/activation ambitions, the key roles and responsibilities of this role includes supporting, coordinating, reviewing, administering, tracking, reporting all critical initiatives and activities to ensure continuous key learnings and insights are built into future plans to be successful and enabling the function to be effective, efficient and productive. This role is also expected to manage vendors effectively to ensure smooth operations between internal and external parties.
Key Responsibilities:
- Support the execution of customer and channel activation plans in Malaysia by coordinating with cross-functional stakeholders (Marketing, Key Accounts, Customer Marketing and SDL) to ensure timely and high-quality delivery of agreed initiatives. Assist in activation planning, tracking, and operational follow-up to support business growth objectives.
- Activation & Activity support: Manage the POS and Display & Equipment (D&E) planning and execution end to end; including assisting in Artwork adaptation, approval submission, Mock-Up review, consolidating quantities from Sales team, procuring the quotation from the external parties, coordinating the delivery and installation during each campaign, etc within the timeline.; including but not limited to shopper contests, T&C management, premia explorations etc.
- On-ground activation support: Coordinate on-ground activations in terms of sample stocks management, GWP inventory and tracking, promoter brief and etc.
- Budget Planning and Management: To provide administrative support in managing the buying process (Raising PR/PO, GR invoices and budget tracking) with a strong attention to details and for quotation procurement and comparison from suppliers.
- Operations & NPD/LE Support: to support the tracking and compilation of monthly BPI/EBA/NPD/LE execution reports, managing the maintenance of image libraries and regulatory documentation in an organized way, compile and submit necessary documents needed for product and promo pack launches launches as well as samples distribution inclusive of Co-ordination with Marketing to have mock-ups (ownership of end-to-end process) and pack shots.
- Periodic Meetings management: Manage meeting invites, minutes and follow ups on pre-read and any documentation needed.
Job Specifications/Qualifications:
- With 1-2 years of experience in FMCG/consumer products industries, and understanding on sales and marketing working process.
- Ability to manage multiple activities concurrently and demonstrated ability to prioritize tasks effectively.
- Ability to effectively develop and execute projects, ensuring key stakeholders are well informed and outcomes are effectively evaluated, and key learnings are applied to future projects.
- Demonstrated ability to build effective relationships, work cross-functionally as well as with external partners (suppliers / agencies).
- Demonstrated rigor in measuring and monitoring KPI's and insights to identify opportunities and continuously improve processes.
- Able to respond and adapt to a fast moving, changing environment with a can do / solution-based attitude.
- Previous experience in Sales and/or Marketing will be beneficial.
More Info
Key Skills
Sample stocks management
Quotation procurement
Customer Marketing Activation
Artwork adaptation
Budget Planning and Management
