Customer Value Management Senior Specialist (Enterprise Business)
Customer Value Management Senior Specialist (Enterprise Business)
MaxisEarly Applicant
- Posted 2 months ago
- Be among the first 10 applicants
Job Description
Are you ready to get ahead in your career
- We want to empower you to turn your ambitions into achievements.
- We thrive in inclusiveness, diversity and embrace close collaborations for you to create impact for yourself and others.
- Together, we aim to bring the best of technology to help people, businesses and the nation to be ahead in a changing world.
- To realise our vision to become Malaysia's leading converged solutions company, we are looking for a new talent to innovate and grow with us in a culture that values commitment, performance and possibilities.
- Own the strategic planning, P&L, and roadmap for all upsell, cross-sell, and base migration campaigns to exceed ARPU/ARPA targets.
- Develop and own the customer lifecycle management (CLM) strategy, using predictive analytics and segmentation to maximise customer lifetime value.
- Lead the evolution of the CVM technology stack, driving enhancements to the personalisation and campaign automation capabilities.
- Act as the senior business owner, guiding cross-functional teams (Marketing, IT, Finance) to ensure strategic alignment and flawless execution of complex initiatives.
- Champion a data-driven culture, presenting deep-dive analyses and strategic recommendations to senior leadership to influence business decisions.
- Mentor junior team members and act as the go-to expert on customer value management for the wider organisation.
- Once you've applied online, our team will carefully review your application. Due to a high volume of applications, we appreciate your patience to allow for a fair and timely review process.
- Should you be shortlisted for the role, we will send you an invitation via email for a digital interview. You can also check on your application status by logging into your candidate account.
More Info
Key Skills
personalisation
campaign automation
data-driven culture
deep-dive analyses
