Demand Planning Assistant Manager

Who We Are

The Coca-Cola Company (TCCC) is the world's largest beverage company, refreshing consumers worldwide for over 135 years. Our unrivaled portfolio includes more than 500 sparkling and still brands and more than 3,800 beverage choices, with iconic brands such as Coca-Cola, Sprite, Minute Maid, Schweppes, FuzeTea, Monster, and Fanta.

With over 1,500 employees, Coca-Cola Beverages Singapore, Malaysia & Brunei is a complex and well-developed organization that produces, sells, and distributes the Coca-Cola Company products across the country. Our world-class manufacturing plant in Halal Park, Bandar Enstek in Negeri Sembilan serves as our Halal production hub for Malaysia, Singapore, and Brunei.

About The Role

Location: Bandar Enstek, Negeri Sembilan

Department: Demand Planning

Reports to: Head of Demand Planning, SIMA

What You'll Do

As a Demand Planning Manager, you will lead and drive the end-to-end demand planning process to ensure accurate forecasting, optimal inventory management, and effective supply chain decision-making. You will be responsible for translating sales trends, market insights, promotional activities, and business strategies into reliable demand forecasts that support customer demand fulfillment in a cost-effective manner. This role plays a critical part in leading Sales & Operations Execution (S&OE) discussions, identifying risks and opportunities, driving mitigation actions, and aligning cross-functional teams. You will enable informed business decisions while improving forecast accuracy, fulfilment performance, and overall supply chain efficiency.

• Validate & maintain sales history and coordinate with Demand Creation department (Sales & Marketing) to ensure understanding of and inclusion of future promotional information and new products in forecast.
• Review forecast with Regional Sales Manager / Key Account Manager with fact-based discussion, trend, marketing building block, Average Daily Sales etc.
• Responsible on weekly operational forecast generation & adjustment with sales & marketing team.
• Coordinate New Product Development (NPD) to ensure the right timing of outage.
• Conduct demand planning portion of weekly S&OE meeting. Decision making for 13 weeks supply plan if got any risk on Out of Stock.
• Responsible to identify total company volume gap – rolling estimate vs target with risk assessments and mitigation activities.
• Monitor and report important changes in sales forecasts, trade offer plans & business strategies.
• Analyze weekly Forecast Accuracy, conduct root cause analysis of error and lead or support resolution.
• Timely update on daily, weekly & monthly reports.
• Measure and benchmark demand planning process in order to improve the accuracy of demand management.
• Lead determination of forecasting methods, modeling history to use, and most likely demand curves for new product introductions and discontinuation.
• Monitor overstock by connecting sales & marketing on clearance plan as well as warehouse on execution to minimize write off.
• Support on improving fulfilment rate by monitoring stock level of transition SKU (generic & promo SKU, new formula SKU) and discontinued SKU. Lead the communication to sales, logistic (sales admin), warehouse and NPD.
• Provide supply chain expertise to external parties (e.g., Sales & Marketing, Warehouse, Logistic) in order to influence business strategies and decisions
• Responsible to keep a clean, accurate and readily available database of demand and supply chain information to be used in working file
• Responsible on Brunei forecast, order plan & execution part

What You Bring

• At least 5 years of experience in Demand Planning, Supply Chain Planning, Sales Analytics, or related functions, preferably within FMCG or fast-paced industries.
• Hands-on experience in demand forecasting, inventory planning, and Sales & Operations Planning / Execution (S&OP / S&OE) processes.
• Strong analytical and problem-solving skills with the ability to conduct root cause analysis, interpret statistical trends, identify data discrepancies, and drive corrective actions.
• Proficiency in Microsoft Excel and experience using ERP and analytical tools such as SAP, Power BI, or similar systems to generate insights and support business decisions.
• Strong communication and stakeholder management skills with the ability to collaborate and influence cross-functional teams including Sales, Marketing, Logistics, and Supply Chain.

Our Purpose & Growth Behaviour

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We focus on five key behaviours – curious, empowered, inclusive, agile, and corporate entrepreneurship – and value how we work as much as what we achieve.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state, or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.