Job Description

Main responsibility:

To manage and coordinate XONE's digital marketing activities from planning to execution, ensuring campaigns, advertisements, content and promotional activities are properly scheduled, assigned, executed and measured.

Key responsibilities:

Plan monthly digital marketing campaigns and calendar
Coordinate campaign timelines and deadlines
Assign and follow up tasks with designers, content team and marketing team
Manage and monitor Meta/TikTok advertising campaigns
Track advertising spend and campaign performance
Analyse sales, traffic, ROAS, leads and conversion data
Prepare weekly marketing performance reports
Ensure campaigns are launched on time
Coordinate promotions with Retail and Ecommerce teams
Identify delays, gaps and underperforming campaigns
Follow up with PICs until tasks are completed
Maintain a clear marketing/project tracker
And I would put this prominently in the job ad:
This is NOT a sales position.
We are looking for someone who is strong in planning, project management, digital marketing execution, numbers and follow-up.