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Joey Yap Group

Digital Marketing Executive

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  • Posted 2 months ago

Job Description

We're a young, fast-paced and creative team looking for a Digital Marketer to join us! In this role, you'll plan and run campaigns to generate leads and sales. You'll then analyze and make recommendations to improve their performance.

Key Accountabilities

  • Plan and execute digital marketing campaigns, with a strong focus on online events (e.g., monitor number of tickets sold, track event participation rates, etc.).
  • Develop and maintain a new webpage for the marketing team, ensuring it's optimized for user experience and lead generation.
  • Manage and grow the company's social media platforms, including content planning, scheduling, and engagement.
  • Monitor and analyze campaign performance, making data-driven optimizations to achieve marketing KPIs.
  • Manage advertising campaigns on platforms such as Google, Facebook, and Instagram.
  • Implement tracking systems and analyze campaign performance across all advertising platforms.
  • Stay up-to-date with the latest trends, tools, and best practices in digital marketing.

Key Requirements

  • At least 1-2 years proven experience in marketing
  • Proficiency in digital marketing tools and experience with email marketing, social media marketing, running ads, and marketing campaign strategies
  • Problem-solving prowess and excellent communication skills.
  • Attention to detail is second nature to you.
  • Proficiency in English, Mandarin is a plus.
  • Target-driven mindset with a focus on achieving marketing objectives and KPIs
  • Strong analytical skills and ability to interpret data to drive marketing decisions
  • Knowledge of AI tools and technologies in marketing is a plus

More Info

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About Company

Job ID: 126546987

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