Digital Marketing Executive

Principal Responsibilities:

Create and curate content for email marketing, websites, landing pages and social media channels.

Assist with the design of responsive and visually appealing email templates using HTML and CSS.

Assist with maintaining the Deals Management System (DMS) with upcoming emails

Execute email marketing campaigns to drive customer engagement and conversion.

Optimize email deliverability, open rates, click-through rates (CTR), conversion metrics and performance analysis.

Produce additional marketing communications, such as flyers, brochures and guidebooks and others.

Assist with the production of artwork, sourcing images and writing and editing copies.

Ensure all images used are accurate, in compliance with suppliers branding guidelines and update our image library with the latest images from our suppliers.

Partner with design teams align messaging and campaign delivery.

Support broader digital initiatives including paid ads and organic social content

Work in accordance with the strategy and briefs defined by the manager.

Assist the team members with day-to-day marketing tasks and coordinate marketing projects and activities as requested.

Undertake other duties which may be negotiated from time to time with the Manager