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Director of Brand Vision & Creative Execution

Director of Brand Vision & Creative Execution

Randstad Malaysia
Early Applicant
  • Posted 7 months ago
  • Be among the first 10 applicants

Job Description

About the Company

A top-tier telecommunications company recognized for its strong market presence and dynamic, rapidly evolving environment

About the Role

This position is ideal for a strategic leader who can combine creative brilliance with sharp analytical insight. You will own the brand story, create meaningful emotional connections, and ensure that all brand touchpoints-from social media initiatives to large-scale integrated campaigns-consistently reflect the brand's strategic direction.

Key Responsibilities

  • Brand Leadership & Oversight: Define and uphold brand standards across all channels, ensuring messaging is consistent, distinctive, and strengthens the company's market position.

  • Creative Vision: Guide the development of campaign ideas and social media initiatives, overseeing art direction, copy, and design to deliver compelling and innovative storytelling.
  • Campaign Strategy & Delivery: Plan, coordinate, and execute integrated marketing campaigns in collaboration with Digital, Product, and Sales teams, managing timelines, budgets, and overall execution quality.
  • Social Media & Audience Engagement: Lead social media strategy to grow engagement, track trends, and optimize content to resonate with target audiences.
  • Team Leadership & Development: Manage and mentor teams across Brand, Design, and Social Media, fostering a culture of creativity, accountability, and high performance.
  • Performance Tracking & Insights: Set KPIs to measure brand health, campaign impact, and ROI, using insights to inform and improve future strategies.
  • Stakeholder Collaboration: Act as the key liaison for brand initiatives with senior leadership, including the CEO, and coordinate with external P.R. and creative agencies to maintain alignment and quality.

Requirements

  • Experience: Over a decade of proven success in Marketing, Brand Management, or Creative Leadership, preferably within fast-paced, consumer-driven industries.

  • Leadership & Influence: Skilled at guiding cross-functional teams and collaborating with stakeholders at all levels to deliver strategic outcomes.
  • Strategic & Creative Expertise: Track record of designing and executing integrated brand campaigns that combine compelling storytelling with analytics-informed insights.
  • Digital & Technical Competence: Experienced in using digital marketing platforms, analytics tools, and modern creative technologies to elevate brand impact.
  • Core Attributes: Highly adaptable, proactive, and culturally aware, with the ability to anticipate trends and respond effectively to a rapidly evolving market.
  • Education & Certification: Relevant professional qualifications in Brand Strategy, Digital Marketing, or Creative Direction are highly valued.

More Info

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Key Skills

Creative Leadership

Integrated Campaigns

Analytics Tools

Creative Technologies

Digital Platforms

About Company