E-commerce Manager

About the Job

We are seeking an experienced and results-driven E-Commerce Manager to lead and accelerate our online business growth in Malaysia. The successful candidate will oversee end-to-end e-commerce operations across key online marketplaces and digital channels, driving sales, profitability, and brand visibility. The ideal candidate possesses strong experience managing e-commerce platforms within the Malaysian FMCG sector and has a deep understanding of local online consumer purchasing behavior.

Job Description:

• Develop and execute comprehensive e-commerce strategies to achieve sales, profit, and brand visibility targets.
• Manage and optimize the company's presence across major Malaysian e-commerce platforms, including Shopee Malaysia, Lazada Malaysia, TikTok Shop Malaysia, and other relevant online channels.
• Plan and execute online campaigns, platform promotions, mega sales events and traffic-driving activities.
• Collaborate closely with Marketing, Trade Marketing, Supply Chain, Customer Service, and Finance teams to ensure seamless execution of e-commerce operations and order fulfillment.
• Monitor and analyze sales performance, traffic, conversion rates, customer acquisition metrics, and campaign effectiveness, providing actionable recommendations for continuous improvement. • Work closely with marketplace account managers and external agencies to optimize visibility, paid advertising performance, and return on investment.
• Manage product listings, pricing strategies, content quality, images, promotions, and assortment planning to maximize online sales performance.
• Track competitor activities, market trends, consumer insights, and pricing movements within the Malaysian e-commerce landscape.
• Prepare monthly business reviews, sales forecasts, performance reports, and strategic recommendations for management.

Requirements:

• Bachelor's Degree in Marketing, Business Administration, E-Commerce, Digital Marketing, or a related field.
• Minimum 5 years of experience in e-commerce, digital commerce, or online marketplace management, preferably within FMCG, household care, personal care, or consumer goods industries.
• Strong hands-on experience managing Shopee Seller Centre, Lazada Seller Center, and TikTok Shop Seller Center.
• Proven track record of driving online sales growth through campaign management, digital marketing, and marketplace optimization.
• Experience managing platform advertising solutions such as:

o Shopee Ads o Lazada Sponsored Solutions

o TikTok Shop Ads o Meta (Facebook & Instagram) Ads

o Google Ads

• Strong analytical skills with proficiency in Google Analytics, Looker Studio, marketplace dashboards, and Excel.
• Excellent stakeholder management, communication, and project management skills.
• Self-motivated, commercially driven, and capable of thriving in a fast-paced environment.