We are a well-established beauty company based in the retail sector, currently we're expanding and seeking for a talent to join our marketing team.
- Formulate and implement marketing effective and marketing strategies, objectives planning programs for the company, plan, organize, coordinate and implement marketing activities (roadshow/campaign/events).
- Planning monthly social content calendar, promotional calendar, product or treatment fact sheet and marketing activities.
- Develop and execute comprehensive digital marketing strategies aligned with business objectives.
- Oversee the planning and implementation of online campaigns.
- Develop and implement media plans and monitor progress and budgets.
- Management and oversight of corporate social media, corporate image and reputation management campaigns.
- Oversee public and media relations and serve as spokesperson when needed.
- Design, implement, and facilitate annual marketing plan for the firm. Support and facilitate development and implementation of marketing plans.
- Provide strong leadership and strategic directions to ensure marketing functions are effectively managed and developed.
- Ensure timeliness and efficiency of A&P activities through proper planning, control and effective communications with internal and external parties.
- Formulate annual A&P and marketing plans which must be innovative and customer focused to drive sales and outlet traffic.
- Formulate and implement public relations program that will enhance Company's corporate image and reputation.
- Oversee advertising and promotion strategies and implementation production.
- Oversee and manage branding for company, including logo usage, messaging and brand attributes.
- Recruit and maintain relations with sponsors, including media and agencies, and develop appropriate promotions.
- Be a driver of aligning marketing strategy, plans and execution with quantitative / financial measures, controls and outcomes.
- Ownership on all areas relating to: Marketing & PR Digital & Offline Consumer & Corporate
- New Campaign/Project Lead - Ideation
- New Projects: CRM AI Voicebot Loyalty Program
- Managing Agencies for Media Buy (Ads) - Performance Marketing & Leads: FB Ads Google SEO/SEM, Google Ads other Paid Ads platform (Tiktok etc) E-commerce platforms - Shopee & Lazada Offline Media Buy
- Corporate Tie-up : New Discussion and Proposal on Tie-up activities
- Managing Marketing & PR Team on execution and career path
- Overall Brand Guardian for Medi Beaute
- Overall Strategy, Planning & Manpower Management
- AOB on Marketing related matters
Requirement:
- Possesses at least degree in Marketing, Business Management or relevant.
- Min 5-8 years similar management experiences in marketing field.
- Experienced in Beauty or retails relevant industry will be an added advantage.
- Possess a good leadership skills, an excellent communication and good interpersonal skills.
- Knowledge in Intimate understanding of traditional and emerging marketing channels.
- Budget-management skills and proficiency.
- Professional judgment and discretion that comes from years of experience in the field.
- Analytical skills to forecast and identify trends and challenges.
- Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.
- Aggressive and Initiative with good observation skill.
- Willing to travel outstation and possess own transport. (Klang Valley/outstations - 50%).
- Required language(s); English and Multilingual. Preferably in Chinese as need to liaise with Suppliers, Clients and multilingual speaking colleagues to complete daily tasks.
- Salary: RM12,000 - RM15,000 + Beneftis