The company is a fast-growing fast-fashion retailer, focused on delivering premium, trend-driven apparel through an online-to-offline model. With a strong presence in offline retail and a growing eCommerce footprint, the company is observing rapid growth globally. The business operates a network of strategically located stores across high-traffic malls, urban centers, and suburban hubs, supported by its own website and marketplace partners.
The Head / Senior Manager of Merchandizing will be responsible for the end-to-end merchandising function, including assortment strategy, category management, OTB planning, buying, inventory flow, pricing and markdown optimization. This role will own the commercial engine that drives revenue, gross margin, and inventory productivity across both offline retail and eCommerce growth in the APAC region. The position works closely with the GM, Operations, Marketing, HQ and international expansion teams to localize assortment and deliver strong commercial performance.
Key Responsibilities:
Assortment, Buying & Planning
- Develop country assortment strategy across categories, seasons and store profiles
- Lead product selection, buying cycles, and SKU rationalization in alignment with brand direction
- Localize assortment based on market trends, customer insights and competitive landscape
In-Season Trading & Commercial Performance
- Monitor sell-through, stock ageing, pricing competitiveness and margin performance
- Drive in-season actions: markdowns, promotions, replenishment, stock re-balancing
- Optimize inventory turns and reduce slow-moving inventory while protecting margins
Inventory, Supply Chain & Vendor Coordination
- Oversee order management, deliveries, allocation and warehouse coordination
- Work closely with suppliers, HQ merchandising teams and logistics partners
- Improve stock availability and minimize out-of-stock and overstock risks, while ensuring efficient delivery speed and cost
Cross-Functional Collaboration
- Work with Marketing and eCommerce on launch calendars, content briefs and hero product pushes
- Partner with Retail Ops on planograms, VM directives, display standards and category performance
- Provide HQ with structured feedback on market needs, product gaps and consumer preferences
Qualifications & Experience:
- 8 to 10+ years of merchandising, category management or buying experience in fashion/apparel or fast-moving retail
- Strong understanding of assortment planning, forecasting, stock flow and margin management
- Proven success managing seasonal collections and high SKU complexity
- Excellent cross-functional communication and stakeholder management
- Experience working with China suppliers is an advantage
- A high level of proficiency in written and spoken Mandarin is essential for this role due to the extensive communication with partners and suppliers in China
