Manager / Senior Manager, Branding & Content Marketing

Role Overview

AND Academy is looking for a Manager / Senior Manager, Branding & Content Marketing to own our branding and content marketing strategy end to end. You'll lead the planning, production and distribution of content across every touchpoint outside our blog — from the website, email and brochures to social media and ad copy — while building and mentoring the team that brings it to life.

Key Responsibilities

• Own AND Academy's branding and content marketing strategy, including social media.
• Plan, coordinate and oversee the production and distribution of all non-blog content — brand collateral (website, emails, brochures), social media content and ad copy.
• Produce industry-leading content that builds the brand and adds real value for aspiring designers.
• Ensure AND Academy's brand personality and tone of voice come through consistently across all content.
• Coordinate with internal stakeholders — your team, other departments, department heads — and external agencies to hit agreed deadlines.
• Manage the Branding & Content Marketing team, including the learning and development of individual team members.

Qualifications & Skills

• 7+ years of relevant work experience, including at least 2 years leading a team.
• Experience in the education sector and/or the design sector strongly preferred.
• Demonstrated ability to use content marketing to drive business objectives, with experience preparing spreadsheet-based performance reports.
• Strong ability to brainstorm, plan and execute content production end to end.
• Excellent written and spoken communication skills, and a genuine passion for content creation.
• Strong general IT skills and native fluency in social media.
• Proven ability to manage and motivate a team to produce high-quality work within agreed deadlines.
• Maturity, self-motivation and acute attention to detail.
• Postgraduate degree from a reputed institution. A background in design, demonstrated design skills, working knowledge of design tools and software, or a strong aesthetic sense will be a major advantage.

Work Timings : 9:00 am – 6:00 pm, Monday–Friday; 10:00 am – 5:00 pm on alternate Saturdays (2 Saturdays off per month)

Work Location : B26, Okhla Phase 1

Remuneration : As per industry standards, commensurate with skills and qualifications