Market Research & Revenue Marketing Executive

Job Purpose

Provide market insights and data to support brand market strategy and planning as well as generating potential leads for sales.

Drive the annual Customer Satisfaction Survey to generate actionable insights that improve customer experience and support revenue growth.

Responsibilities

1. Conduct collection of internal and external market data.

2. Prepare basic market, industry, and campaign reports.

3. Organise datasets, research files, and documentation.

4. Manage lead tracking and updates in Salesforce.

5. Perform event or campaign tracking activities.

6. Execute ad-hoc research requests under guidance.

7. Apply defined research methodologies and reporting formats.

8. Manage the end‑to‑end annual Customer Satisfaction Survey process, from design and execution to analysis and reporting, to provide insights that drive continuous improvement.

9. Perform any other tasks assigned by Management.

Qualification and Experience

1. Bachelor's Degree in Economics/ Statistics/ Mathematics/ Strategic Marketing or any related field

2. Fresh graduate

3. Expert in quantitative research (market sizing and forecast abilities will be an advantage), exposure in qualitative research.

4. Good presentation skills across working level and management level.

5. Exposure in the area in B2B research both Quantitative and Qualitative research, Analytics, Brand and Media analysis will be an advantage.

6. Proficient in Microsoft Excel Advance level and Tableau.