Marketing & Communication Manager
Job Description
Designation Marketing & Communication ManagerDepartmentMarketingReporting ManagerCountry Manager LocationBalakong, Selangor - Malaysia Role Summary
The incumbent is responsible to define, improve, update and execute a marketing and communication plan dedicated to each of our business segment.
Role Responsibilities
Finance & Operations teams
External Stakeholder
Customers
Event organizer
Relevant association & Influential body
The incumbent is responsible to define, improve, update and execute a marketing and communication plan dedicated to each of our business segment.
Role Responsibilities
- Macro-economic &market Trend:
- Analyze Macro-eco of the country and provide relevant report
- Analyzing Megatrend and trend of our industry per segment in the country and
- Industry segment Landscape Analysis (competitors /trend/evolution of trend)
- Comprehensive list of Internal & external communication tools
- Pricing
- Comprehensive products roadmap launching and updates
- Comprehensive Event & Marketing Action roadmap
- Analyze pricing position of the industry and provide framework for price adaptation
- Yearly budget processes and monthly marketing plan review
- Coordinate and partner with existing stakeholder :
- Internal stakeholder :
Finance & Operations teams
External Stakeholder
Customers
Event organizer
Relevant association & Influential body
- Build competences on communication including digital communication :
- External communication
- Social media communication
- Website
- Customer experience
- Additional responsibilities as and when instructed by the management.
- Understand, implement, and uphold Legrand's Environmental and Occupational Health and Safety Policies and Management Systems.
- Communicate and report environmental and occupational health & safety matters to the Superior / MR / EHS Officer.
- Know actions to be taken in any normal, abnormal, and emergency situations related to Legrand's environmental and health & safety situation.
- Attend, participate, and give support for activities related to environment and health & safety such as training, environmental and health & safety program, and audits.
- Understand the environmental and health & safety risks of their work and their responsibility to control and mitigate them.
- Conserve natural resources by conservation of water, energy, and paper.
- Maintain good environmental, health and safety (including housekeeping) aspects at own work area and ensure compliance with known standard Regulatory Laws and Acts of the Government and other requirements.
- Participate in the company's QMS, EMS and OHSMS activities as and when required.
- Bachelor's degree in marketing, Communications, Journalism, or a related field
- Proven experience in marketing and communications roles, including campaign management and digital marketing
- Experience managing a team is preferred
More Info
Key Skills
Social media communication
Industry segment landscape analysis
