Marketing Executive

About PopoMama: Revolutionizing Women's Health, One Innovation at a Time

At PopoMama, we're on a mission to transform women's health by redefining how the world approaches period care and overall wellness. Through our innovative food, beverage, and nutritional health products, we're breaking barriers and empowering women and girls to live their lives to the fullest. Our tagline, Women's Health, First, isn't just a statementit's our promise to prioritize women's health as a cornerstone of overall well-being.

With our products available in over 1,000 pharmacies and grocery stores across Malaysia and Singapore, we've made significant strides in promoting period health and raising awareness about its importance. But we're not stopping there. We're committed to education, advocacy, and creating solutions that empower women and girls to have equal and full participation in life, enabling them to flourish to their fullest potential.

At PopoMama, we believe in the power of innovation, inclusivity, and impact. Our team is driven by a shared passion for making a difference, challenging norms, and building a future where women's health is no longer overlooked. If you're someone who values purpose-driven work, thrives in a collaborative environment, and is eager to contribute to a mission that changes lives, we want you on our team.

Join us in our journey to revolutionize women's health and create a world where every woman and girl can thrive. Together, let's make Women's Health, First a reality.

Marketing Executive

Job Description:

• Assist in planning, developing and executing digital and offline marketing campaigns
• Create, manage and monitor social media content (instagram, tiktok, facebook, etc.)
• Support in content creation - copywriting, visuals, and short-form video editing
• Coordinate with external vendors, influencers, and partners for collaborations and campaigns
• Conduct market research and competitor analysis to identify new opportunities
• Assist in planning and executing events, roadshows and product launches
• Monitor and report campaign performance (social media insights, website traffic, sales conversions).
• Support e-commerce marketing initiatives (Shopee, Lazada, TikTok Shop, website).
• Handle administrative tasks related to the marketing department.

Requirement

• Bachelor's degree in Marketing, Communications, Business, or related field. Fresh graduates are encouraged to apply.
• Strong interest in women's health, wellness, or lifestyle industries.
• Basic knowledge of digital marketing and social media platforms.
• Creative, proactive, and willing to learn.
• Good communication skills in English and Bahasa Malaysia (Mandarin is an advantage).
• Basic design/editing skills (Canva, CapCut, Photoshop, or similar tools) is a plus.
• Able to work independently and as part of a team.