Company Description
The Luxe Clinic is a team of beauty experts dedicated to helping clients feel their most confident through advanced aesthetic treatments. Specializing in cutting-edge technologies and techniques, we offer services such as cosmetic injectables, laser treatments, slimming, and hair care. We prioritize investing in the best equipment to deliver outstanding results, ensuring every client receives top-tier care. With over 12 years of collective experience and thousands of successful procedures performed by our doctors, clients can trust us to provide unparalleled expertise and quality.
Roles & Responsibilities
- Develop and implement marketing strategies to promote clinic's treatments, packages and services, driving brand awareness and revenue growth.
- Plan, execute and manage integrated marketing campaigns across multiple channels, including digital platforms, social media, print and offline promotions or events.
- Create and manage engaging social media content, including photos, videos, reels and educational posts on clinic's official platforms.
- Organize and oversee advertising campaigns, promotional activities, exhibitions and clinic events.
- Monitor marketing performance and prepare regular reports on campaign results, sales performance and market insights using relevant KPIs and analytics tools.
- Stay updated on industry trends, aesthetic market developments and competitor activities to maintain a competitive advantage.
- Conduct market research to understand customer behavior, brand awareness and competitor.
- Create marketing materials such as brochures, website content, social media captions, press releases and promotional copy in line with brand guidelines.
- Collaborate with management and sales team to prepare marketing budgets, monitor expenses and ensure campaigns are delivered within budget.
- Liaise and coordinate with external agencies, KOLs and vendors to ensure smooth execution of campaigns and consistent brand standards.
Qualifications
- Bachelor's degree/ Diploma in Marketing, Communications, or a related field.
- Avid social media geek: Instagram, Facebook, TikTok.
- Skills in Email Marketing/ Google Analytics/ SEO/ SEM/ Growth Hacking/ Mixpanel/ Flurry/ Split testing etc is a strong advantage.
- Fluent in English and or Mandarin/ Cantonese/ Bahasa Malaysia.
- Creative, can-do attitude & energetic.
- Able to multi-task, proactive and meticulous.
- Computer literate and well versed in Microsoft Office & Adobe Photoshop.
- Experience in the beauty or aesthetics industry is a strong advantage.
- Proven ability to work in a fast-paced environment and meet deadlines.
