Marketing Executive

Join our dynamic Marketing & Community team and play a key role in driving our brand's growth and visibility! We're looking for a creative and results-oriented Marketing Executive to plan, execute, and optimize digital marketing campaigns, manage content, and support product launches and community initiatives.

If you're passionate about digital marketing, storytelling, and community engagement — we'd love to have you on board!

Job descriptions:

• Liaise with internal and external stakeholders to ensure all marketing, promotional projects and new product launching are effectively co-ordinated, all deadlines are met and budgets managed effectively

• Plan and execute all digital marketing campaigns, which include but are not limited to Google ads, Linkedin ads, social media, website, email, and display advertising according to marketing plans.

• Continuously improve campaign performance through analytics tracking, insights gathering, and application of best practices.

• Design, build, and optimize our digital presence—improving website ranking, conversion funnel, and UX to increase engagement and inquiries.

• Manage website content updates, visual consistency, and SEO best practices across all landing pages to ensure a seamless digital experience.

• Collaborate with the marketing and design teams to produce high-quality content that resonates with our target audience.

• Edit and proofread copy to ensure it meets brand guidelines and is free of errors.

• Conduct keyword research and implement SEO best practices to optimize content for search engines.

• Stay up-to-date with industry trends and customer needs to produce relevant content.

• Manage all social media communications while moderating all user-generated content in line with the moderation policy for each community.

• Develop targeted email automation and drip campaigns to nurture leads and improve retention rates.

• Other additional ad-hoc tasks/projects as assigned.

As part of the Marketing & Community Team, you are expected to:

• Participate in brainstorming and developing creative marketing plans and growth strategies

• Be the ambassador of the business community ecosystem through partnerships and events

• Promote and ensure optimal understanding of marketing plans across the company.

Job requirements:

• Candidate to possess a Degree in Marketing, Communication or equivalent

• 3 years of experience is preferred for this position

• Self-starter individuals with a strong drive to achieve

• Must have good communication skills and strong command in spoken and written English language

Bonus points if you have:

• Experience in Community Building or Leadership Roles in Extracurricular Activities / Associations

• Experience in creating/managing social media accounts

• Overseas work experience or experience working in a fast-paced startup environment.