Marketing Manager - Singapore

Hungry, Humble, Honest, with Heart

The Opportunity

As Marketing Manager for Singapore, you will be the driving force behind Nutanix's marketing

presence and pipeline generation in one of ASEAN's most strategically important markets. This

is a senior individual contributor role with significant scope — you will own the end-to-end

marketing motion for Singapore across field, digital, partner, and executive engagement

programs, working closely with sales, channel, and regional marketing leadership to deliver

measurable business outcomes.

Demand Generation & Pipeline

• Build and execute strategy for Singapore, on expansion as well as new customer
  
  

acquisition – taking a programmatic approach encompassing ABM/ABX, digital

campaigns as well as overall pipe creation and progression

• Develop and execute integrated, multi-touch demand generation programs targeting
  
  

public sector, enterprise and commercial accounts in Singapore across Nutanix's priority

solution areas

• Build and manage a healthy marketing-sourced pipeline, tracking contribution from
  
  

campaign through to closed revenue in close collaboration with the Singapore sales

team

• Own the full funnel from awareness to pipeline. Plan and execute high-impact field
  
  

marketing activities including executive roundtables, customer luncheons, partner co-

marketing events, and flagship Nutanix events such as .NEXT on Tour.

• Develop locally relevant content and campaign adaptations that resonate with
  
  

Singapore's enterprise technology buyers — grounding global messaging in local market

context

• Track and optimize campaign performance using marketing analytics tools, continuously
  
  

improving conversion rates and cost per pipeline dollar

Channel & Partner Marketing

• Develop and execute co-marketing programs with Nutanix key Singapore partners —
  
  

distributors, resellers, SIs, and OEM/alliance partners

• Manage MDF investment for Singapore, ensuring partner-funded activities drive
  
  

measurable pipeline and are executed with full compliance and proof of execution

Stakeholder & Cross-Functional Collaboration

• Work closely with the Singapore Country Manager and sales leadership to align
  
  

marketing priorities directly to revenue targets and account plans

• Partner with the ASEAN regional marketing team to leverage centrally developed
  
  

campaigns, assets, and programs — adapting them effectively for the Singapore market

• Manage relationships with external agencies, event vendors, and media partners to
  
  

deliver high-quality execution within budget

Experience

• 8–10 years of B2B technology marketing experience, with at least 5 years in Field
  
  

Marketing role in Singapore

• Proven track record of delivering marketing-sourced pipeline and demonstrating clear
  
  

revenue contribution from marketing activities

• Experience across field marketing, digital demand generation, and channel/partner
  
  

marketing — you understand the full mix and know when to lean into each

• Hands-on experience managing events and executive engagement programs for senior
  
  

IT and business audiences in Singapore

• Familiarity with enterprise technology solutions — cloud infrastructure, SaaS,
  
  

cybersecurity, or adjacent — and the enterprise buying cycle that surrounds them

Skills & Capabilities

• Strong strategic thinking — you can read the Singapore market, identify the highest-
  
  

leverage opportunities, and build a quarterly plan that reflects them

• Excellent stakeholder management — you are comfortable presenting to senior sales
  
  

leaders, engaging with CIO-level customers, and working with global marketing

counterparts

• Data-driven decision making — you use pipeline data, campaign analytics, and market
  
  

intelligence to make informed investment decisions, not gut feel

• Strong written and verbal communication — you can write a compelling executive
  
  

invitation, a punchy LinkedIn post, and a QBR slide with equal confidence

• Project management discipline — you can run multiple programs simultaneously
  
  

without dropping quality or deadlines

• Collaborative by default — you work well in a matrixed organization where influence
  
  

matters as much as authority