Job Description

Role Description The New Product Growth Executive (Marketing) is a full-time, on-site role based in Johor Bahru. This role is responsible for identifying new product opportunities, conducting market research and analysis, and supporting the development of product positioning and go-to-market plans. The team member will monitor industry trends and competitor activities, collaborate with sales and retail teams to gather customer insights, and recommend product enhancements or new ranges to drive growth. Day-to-day tasks include preparing marketing materials and product trainings, coordinating promotional campaigns for new launches, tracking performance against targets, and providing regular reports and insights to management. The role also involves working closely with internal design & renovation team to ensure alignment between product strategy, merchandising, and showroom experience.

Qualifications

Degree in Business related field (marketing, communications) or equivalent
Candidates should possess strong Market Research and Market Analysis skills to evaluate customer needs, trends, and product performance.
Candidates should possess solid Analytical Skills to interpret data, generate insights, and support data-driven decision-making.
Candidates should possess effective Communication skills to collaborate with internal teams, prepare clear reports, and present product plans.
Candidates should possess foundational Sales understanding or experience to align product strategies with sales goals and customer expectations.
Relevant qualifications such as a diploma or degree in Marketing, Business, or a related field are beneficial.
Experience in retail, building materials, home improvement, or related industries is an advantage.
Ability to work independently and in cross-functional teams, with strong organizational and time-management skills.
Proficiency in basic office software (e.g. Microsoft Excel, Power point, Claude, Canva, etc)