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Overseas Advertising Data Strategy Product Manager
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Overseas Advertising Data Strategy Product Manager
serafino pte. ltd.- Posted a day ago
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Job Description
Roles &Responsibilities
- Own data analysis and strategy optimization for the overseas ad network, leveraging
advertiser and industry insights to drive improvements in ROAS, LTV, and scalability - Work closely with Data Science and Recommendation teams to analyze
multi-source data, identify key drivers, and design scalable 2. strategies
(e.g., bidding, budget allocation, cold start), while building reusable methodologies - Lead the development of inhouse data diagnostics platform, to enable efficient issue diagnosis
and data-driven decision-making
Preferred Qualifications
- 8+ years of experience in advertising or data-related roles,
with strong analytical skills and solid understanding of ad recommendation systems
gaming/data science background is a plus - Fluent in English to be able to collaborate with global teams and handle a fast-paced,
high-pressure environment - Strong cross-functional collaboration skills, with a result-driven mindset and strong ownership
More Info
Key Skills
Data-Driven Decision Making
Role Modelling
Complex Data Sources
Issue Tracking System
Multi-cultural Team Building
