Product Marketing Manager (AI CX | B2B)

About SleekFlow

SleekFlow is an AI Suite for Revenue-Driving Conversations. We are trusted by over 2,000 enterprises globally. But we are more than just a SaaS company; we are an AI-native movement redefining the B2C relationship across 70+ countries.

At our core is AgentFlow—an AI GTM workforce that learns, improves, and acts as a self-healing knowledge base for businesses. From first-click conversion to long-term retention, we turn every conversation into a data-backed growth opportunity. Headquartered in Singapore with a global presence in Hong Kong, the UAE, and the US, we are looking for exceptional people to help us build an AI operating system that matters.

Join us and rewrite how the world engages at scale.

Level: Mid-level individual contributor, approx. 4 years of product marketing experience

Function: Marketing

Reports to: Senior Director of Marketing

About the Role:

SleekFlow is looking for a Product Marketing Manager to drive feature adoption, lead major product launches, and act as the internal and external voice on our Meta/WhatsApp partner ecosystem. You'll work closely with Product Management, Sales, Customer Success, and global marketing functions to turn new features into measurable customer value.

Responsibilities:

• Feature activation and adoption: Collaborate with Product Management to drive activation of newly launched or prioritized features, following the sprint release cadence. Use channels such as the in-app adoption platform, product update newsletters, webinars, or other creative approaches to communicate changes and drive engagement.
• Quarterly launches: Drive go-to-market for approximately 1-2 large launches per quarter. Partner with PM to frame messaging, then coordinate across marketing functions, including local marketing managers, global performance ads, global SEO and content, and global branding, to drive new customer acquisition or expansion revenue from existing customers.
• Commercial enablement: Equip both Sales and Customer Success teams to sell and support new features and product changes. This includes blogs, landing pages, decks, internal ops brief, and objection-handling materials.
• Market and competitive research: Conduct ongoing market, customer, and competitive research to inform positioning, messaging, and launch strategy.
• Product communications: Maintain the product changelog, ensuring customers and internal stakeholders have an accurate, up-to-date record of product changes.
• Meta partner expertise: Act as the internal expert on Meta partner and platform updates. Ensure internal stakeholders and customers stay informed of relevant policy, product, and pricing changes from Meta.

Requirements:

• Around 4 years of experience in product marketing, ideally in B2B SaaS
• Strong written and verbal communication skills; experience in writing customer-facing and internal enablement content
• Experience partnering directly with Product Management on positioning, messaging, and launches
• Experience building enablement materials for Sales and Customer Success teams
• Data-driven, with strong skills working with activation and engagement data to measure impact
• Experience with in-app messaging or lifecycle/adoption tools is a plus
• Familiarity with the WhatsApp Business/Meta partner ecosystem is a plus
• Strong, hands-on skill using AI tools to speed up day-to-day workflow, and a track record of actively improving how AI is used in your own work

What We Offer

• Attractive compensation package including a 13th-month salary
• Stock options in a rapidly growing startup
• A fun, diverse, and international team culture
• Comprehensive group medical insurance
• Transport allowance
• Examination & education allowance
• Paid birthday leave
• Flexible work-from-home policy
• Work From Anywhere scheme
• Rewarding continuous learning from experienced team leads
• Many more exciting perks and growth opportunities!

Confidence can sometimes hold us back from applying for a job. But we'll let you in on a secret: there's no such thing as a perfect candidate.

SleekFlow is a place where everyone can grow. So however you identify and whatever background you bring with you, please apply if this is a role that would make you excited to come into work every day.