Route-to-Market (RTM) Executive

Company Description

Power Root Commercial is a proudly Malaysian company, recognized for its commitment to wellness, quality, and value through well-loved brands such as Alicaf, Per'l Caf, Oligo and Ah Huat. We craft beverages for every lifestylewhether at home, at work, or on the gosupported by advanced R&D capabilities to ensure the highest nutritional and quality standards, and as we expand globally, we remain guided by our philosophy of enjoying life's small pleasures, one sip at a time.

Job Description:

We are seeking a proactive and results-driven professional to join our sales team as a Route-to-Market (RTM) Executive. You will manage distributor operations, monitor sales performance, and ensure efficient route coverage, driving business growth in the FMCG sector.

Key Responsibilities:

• Manage distributor sales performance, coverage, and outlet productivity.
• Consolidate, validate, and reconcile sales data for accurate reporting.
• Support target setting, incentive computation, and sales tracking at route, outlet, and SKU levels.
• Develop and maintain dashboards to monitor key KPIs.
• Identify opportunities to improve route efficiency, outlet segmentation, and distribution reach.
• Collaborate with Trade Marketing, Finance, and Sales Operations teams.
• Assist in implementing new RTM tools or initiatives from HQ.

Education

• Bachelor's degree in Business, Marketing, Supply Chain, or related field.

Requirements:

• Minimum 2-3 years of sales operations, distributor management, or route-to-market experience.
• Proven leadership experience managing a sales team.
• Strong sales background, preferably in FMCG.
• Proficient in Excel; knowledge of Power BI is a plus.
• Excellent command of English and Bahasa Malaysia.
• Own transport and willing to travel.
• Analytical, detail-oriented, proactive, and team-oriented.