Sales Manager (Public Sector)

Key Responsibilities

• Develop and implement effective sales strategies to drive revenue growth and expand market share.
• Maintain strong relationships with distributors, partners, and key clients; act as a point of escalation to ensure customer satisfaction.
• Identify and acquire new business opportunities through networking, cold outreach, industry events, and referrals.
• Prepare and present competitive quotes, pricing, contract terms, and delivery schedules.
• Conduct pre- and post-sales consultations to ensure successful onboarding and continued client engagement.
• Monitor market trends, competitors strategies, and customer feedback to adjust sales approaches and offerings.
• Produce accurate sales forecasts, performance reports, and strategic plans.
• Set clear sales targets, design incentive structures, and drive team performance to exceed objectives.
• Represent the company at industry events, conferences, and trade shows to strengthen brand presence and build networks.

Qualifications

• Bachelor's Degree or higher in Business, Marketing, IT, or a related field.
• Minimum 8 years of proven experience in sales, preferably within the IT or technology sector.
• Strong understanding of ICT products, solutions, and distribution ecosystems.
• Excellent communication, and negotiation skills.
• Proactive, results-driven, and able to work independently in a fast-paced environments
• Experience with CRM tools and data-driven decision-making is a plus.