Position: Senior Brand Executive
Location: Kajang, Selangor
Key Responsibilities:
- Assist in executing brand strategies and marketing plans to meet business growth targets.
- Coordinate product launches, promotional activities, and brand campaigns to increase consumer awareness and engagement.
- Coordinate with designer and social media agency to ensure execution of social media posting and activities
- Assist Senior Brand Manager to ensure KOL and influencer marketing campaigns on implementation and execution.
- Work with design and production teams to develop promotional materials such as brochures, POSM, and in-store displays.
- Support the planning and execution of events, roadshows, and in-store activations to boost product visibility and sales.
- Support market research to monitor trends, competitor strategies, and consumer behaviour, identifying areas for brand growth.
- Gather and analyse feedback from marketing activities and customer interactions to refine future strategies.
- Prepare and maintain brand performance reports, providing actionable insights to optimize marketing effectiveness.
Experience:
- Bachelor's degree in Business, Marketing, or a related field.
- Min. 2-3 years of experience in brand marketing, social media management, or related roles.
- Strong desire to learn and grow in brand marketing.
- Excellent communication and teamwork abilities.
- Analytical mindset with attention to detail and problem-solving skills.
