Senior Brand Manager

Our client is a FMCG company based in Selangor, Malaysia. If you're passionate about marketing and branding, this one's for you.

Key Responsibilities

• Brand Strategy & Growth: Lead brand strategy and execute growth initiatives to drive revenue, market share and profitability through consumer, market and competitor insights.
• Product Innovation: Identify and commercialise new products, packaging and merchandising opportunities in collaboration with cross-functional teams.
• Advertising & Communications: Develop brand communication strategies and oversee creative development to strengthen brand equity and drive growth.
• Trade & Consumer Marketing: Plan and execute consumer promotions and in-store initiatives aligned with brand and commercial objectives.
• Media Strategy: Develop integrated media strategies and optimise media investments to maximise reach and return.
• Agency & Stakeholder Management: Manage external agencies and suppliers while collaborating with Sales, R&D, Manufacturing and Finance to ensure effective execution.

Your application: To apply, please provide your resume that describes how your experience matches the role.

We appreciate the time taken by candidates in submitting your application and would like to respectfully advise that only short-listed candidates will be contacted.