Become a vital part of the Suria FM team as a Senior Executive, Marketing, driving our brand presence and listener engagement. You will lead and execute comprehensive marketing and promotional campaigns across on-air, digital, and on-ground platforms. This role is perfect for a proactive marketing professional ready to boost our listener growth, enhance brand value, and directly support revenue generation.
Key Responsibilities
- Campaign and Event Leadership: Strategically plan, manage, and execute all major on-ground events, roadshows, and station-wide promotional activities.
- Branding & Promotions Oversight: Oversee the development and integration of station branding initiatives, contests, and audience engagement strategies across all media channels (broadcast, digital, social).
- Revenue Support & Partnerships: Work closely with the sales team to develop attractive sponsor entitlements, create impactful activation plans, and prepare compelling partnership proposals.
- Cross-Functional Coordination: Serve as the key liaison between the marketing function and the Digital, Creative, and Production teams to ensure all campaigns are seamlessly integrated and executed.
- Reporting & Analysis: Prepare high-quality marketing decks, detailed post-event reports, and insightful campaign performance analyses for management and stakeholders.
- Financial & Vendor Management: Manage assigned event and campaign budgets, coordinate external vendors, and establish clear scheduling to ensure cost-effective and timely delivery of all projects.
Required Qualifications
- Experience: Minimum 2 years of professional experience in media marketing, brand promotions, or event management.
- Education: A Bachelor's Degree in Marketing, Communications, Business, or any other relevant field.
- Industry Background: Prior experience within the radio, broadcasting, entertainment, or digital media industry is preferred.
- Proven background in campaign planning, client servicing, developing sponsorship support materials, or general marketing coordination is an added advantage.
- Strong skills in Presentation, Reporting, Proposal Development, Stakeholder Management, and Budget Management are preferred.
We are seeking a results-oriented individual with a passion for media and a talent for creating memorable, impactful marketing campaigns. If you thrive in a fast-paced environment and are ready to elevate the Suria FM brand, apply now!
