Senior Marketing Executive (Content & Marketing)

tpy creation

2-4 Years

Not Disclosed

Malaysia, Kuala Lumpur

Early Applicant

Posted a day ago
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Job Description

About the role

We are looking for a creative Senior Marketing Executive (Content & Marketing) who is strong in content writing and storytelling, while also being able to support a wide range of marketing activities. You will be involved in creating content, developing campaigns, supporting social media, and bringing marketing ideas from concept to execution.

Salary Range : RM4,000 - RM5,000

Key responsibilities

Develop engaging content, scripts, copy, and storylines for Ads, social media, campaigns, and other marketing materials
Create content for IG, TikTok, blogs, internal campaigns, and other digital platforms
Develop creative ideas and turn trends into relevant content and marketing opportunities
Support the planning and execution of digital marketing campaigns, events, and promotional activities
Work closely with creative, marketing, and production teams to bring ideas from concept to execution
Stay updated on the latest trends across Instagram, TikTok, Xiaohongshu (XHS) and other relevant social platforms
Assist with other marketing projects and ad-hoc tasks when required
Track campaign performance and contribute ideas for improvement

About you

at least 2 years of experience in content writing, scriptwriting, copywriting, digital marketing, or a related field
Strong writing and storytelling skills with a good sense of social media content and hooks
Experience with IG/TikTok content or short-form video scripts is an advantage
Creative and able to turn trends, ideas, and concepts into engaging content
Comfortable working across different areas of marketing, not limited to content writing
Detail-oriented, proactive, and able to manage multiple projects and deadlines
Positive attitude, willing to learn, and able to work well with different teams
Fluent in Chinese, English, and Bahasa Malaysia

Benefits