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Senior Marketing Executive

Senior Marketing Executive

sunway technology group
Early Applicant
  • Posted 2 days ago
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Job Description

The ideal candidate will be a dynamic and out-going person to support the planning and execution of marketing strategies for our IT solutions and services. The role involves driving brand awareness, generating leads, and supporting sales initiatives through both digital and offline marketing activities.

Sunway Computer Services Sdn Bhd [198401004532 (117051-W)]

Responsibilities:

  • Plan, execute, and monitor marketing campaigns (digital, events, and partnerships).
  • Support product and solution launches, including telecommunication, cloud, cybersecurity, network, and digital solutions.
  • Develop and implement strategies to generate qualified leads.
  • Work closely with the sales team to align marketing efforts with business targets.
  • Manage social media platforms, website content, and email marketing campaigns.
  • Execute SEO/SEM strategies and track performance using analytics tools.
  • Create marketing materials such as brochures, presentations, case studies, videos and newsletters.
  • Develop engaging content tailored to IT solutions and target audiences.
  • Conduct Market research on industry trends, competitors, and customer needs.
  • Identify new opportunities in areas such as cloud, AI and cybersecurity.
  • Organize and coordinate workshops, exhibitions, and customer engagement events.
  • Collaborate with partners and vendors for joint marketing initiatives.
  • Manage Partnership and Partner Portals.

Qualifications:

  • Candidate must possess at least a Diploma, Advanced/Higher/Graduate Diploma, Bachelor's Degree, Post Graduate Diploma, Professional Degree, in Marketing, Business Administration, or Mass Communications.
  • At least 3 years of working experience.
  • Ability to understand technical specifications (such as cloud computing, cybersecurity, or networking hardware) and translate them into user-friendly benefits.
  • Required language(s): Bahasa Malaysia and English, Mandarin skill is a plus.

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