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Job Purpose:
The purpose of the Snr Marketing Specialist is to develop and implement Marketing Strategies to support the growth of Autodesk business in MY. The Marketing Specialist will manage all of the related Technology Solutions APJ's online mediums including social media channels, plan & deliver quarterly marketing and communication strategies across these mediums and across the vendors aligned to support the growth of the business.
Responsibilities:
Ensure the awareness and create demand for Autodesk products through Organic activities as well as paid activities.
Working across multiple products of the business (Autodesk) locally to adhere to corporate branding guidelines during a period of considerable dynamism. Collaborate with regional Marketing teams to maintain uniformity and to learn & share best practices for the business.
Working across multiple platforms to communicate with internal and external stakeholders.
Market research and analyze the target segmentation, Potential audience and trends to improve awareness for the related brands/products aligned.
Ideate, Plan and Deliver quarterly Marketing plans in accordance with the vendor MDP guidelines and Tech data MDP guidelines to support the growth of vendors, partners and detach.
Plan, Manage and optimize the utilization of MDP and related ROI reports from the same. Act as an efficient channel marketer to boost the growth of Autodesk channel business in MY.
Collaborate with vendor (Autodesk), Resellers and internal stakeholders in maintaining efficient marketing communications across the channels to build the business.
Drive and support Detach digital marketing strategy as it relates to online traffic for the MY market.
Review & improve utilization of new technologies and keep Detach at the forefront of developments in digital marketing & Strategy.
Efficient planning strategizing and supporting partner marketing activities, End Customer marketing activities and programs quarterly to support the business growth.
Email marketing - template design, content facilitation, effectiveness and measurement
Coordinating online & offline advertising and editorial content to meet publication deadlines and specifications for the committed deadlines.
Onboard & manage related third parties (Marketing agencies) adhering to the compliance & specific country requirements to deliver the desired marketing activities of the vendor.
Track and Measure conversion and optimize it for showcasing the output of demand generation initiatives.
Ensuring all marketing collateral meets the corporate & vendor guidelines and brand identity.
Collaborate with all areas of the business to ensure best practice, consistency and to improve communication activities.
Maintaining a central marketing hub for sales and other stakeholders to access and utilize it.
Continuous improvement - consistently looking at better ways to service our customers through communication, tools and technology execution.
Work closely with the APJ marketing team to identify communication topics, build a central schedule and drive.
Key Skills
Digital Marketing, Event Management, Marketing Communications (MarCom)At Tec D, a TD SYNNEX Company, our values guide everything we do: Together, We Own It, We Dare to Go, We Grow and Win, and above all, We Do the Right Thing. These principles shape how we work with each other, our partners, and our communities as we drive innovation and create lasting impact.
What's In It For You
Don't meet every single requirement Apply anyway.
At Tec D, a TD SYNNEX Company, we're proud to be recognized as a great place to work and a leader in the promotion and practice of diversity, equity and inclusion. If you're excited about working for our company and believe you're a good fit for this role, we encourage you to apply. You may be exactly the person we're looking for!
We are an equal opportunity employer and committed to building a diverse team that represents and empowers a variety of backgrounds, perspectives, and skills. All qualified applicants will receive consideration for employment based on merit, without regard to race, colour, religion, national origin, gender, gender identity or expression, sexual orientation, protected veteran status, disability, genetics, age, or any other characteristic protected by law. To support our diversity and inclusion efforts, we may ask for voluntary gender disclosure information. This data will be used solely to improve our hiring practices and ensure fair treatment for all candidates.
Job ID: 143408959