Social Media Content Freelancer

At Hustle Magazine, we don't just tell stories, we create experiences. We brings together powerful narratives, influential voices, and immersive multimedia content that resonates with readers.

Category: Travel Content

Location: Hybrid, with opportunities for on-ground travel assignments.

Key Responsibilities:

• Ideate creative and engaging content for Instagram and other social platforms
• Research trending topics, formats, memes, sounds and conversations
• Develop concepts for Instagram Reels, carousels, Stories and other social formats
• Write compelling hooks, captions and on-screen copy
• Convert editorial stories, celebrity interviews and features into social-first content
• Track social media trends and identify opportunities for Hustle Magazine
• Assist with content around celebrity shoots, interviews, events and brand campaigns
• Monitor content performance and understand what drives views, engagement and shares
• Participate in brainstorming sessions and contribute new content ideas

Qualifications:

• Strong understanding of social media platforms
• Excellent writing and communication skills
• Strong sense of trends, pop culture and internet culture
• Creative thinker who can come up with fresh content ideas
• Ability to write sharp, engaging and concise copy
• Someone who understands what makes content clickable, watchable and shareable
• Strong attention to detail and ability to work in a fast-paced media environment
• Basic knowledge of Canva, CapCut or similar tools is a plus
• Previous experience managing a social media page or creating content is a plus