Social Media Marketing Intern

Role Description

• Research social media trends, target audiences and competitors to generate creative content ideas and marketing concepts.
• Plan, create and coordinate engaging social media content, including posts, Reels, short-form videos, stories and captions.
• Assist in developing monthly social media content calendars and campaign plans.
• Write engaging social media captions, advertising copy and promotional content for Facebook, Instagram and other relevant platforms.
• Work closely with the design and creative team to develop marketing visuals, videos and promotional materials.
• Assist in setting up, monitoring and evaluating Meta and Google Ads campaigns.
• Monitor social media and advertising performance, and assist in preparing monthly Marketing & Sales Reports.

Qualifications

• Currently pursuing or recently graduated with a Diploma or Degree in Marketing, Mass Communication, Digital Media, Graphic Design or a related field.
• Strong interest in social media marketing, content creation and digital trends.
• Basic knowledge of social media platforms such as Facebook, Instagram and TikTok.
• Familiarity with Canva and video editing tools such as CapCut is an advantage.
• Good written communication and copywriting skills in English and Bahasa Malaysia. Mandarin is an added advantage.

Additional Skills (Preferred, Not Required)

• Basic photography and videography skills