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U Mobile

Specialist, Enterprise Trade Marketing

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  • Posted 5 days ago
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Job Description

Life at U Mobile

We are Passionate, Innovative, Trustworthy, Team-Oriented & Fun-Loving.

At U Mobile, we are always on the lookout for great talents and passionate individuals to join our growing team.

Let's start your journey with an award-winning organization!

#UnbeatableCareerAwaits

Top Reasons To Join Us!

  • Awarded For
  • Most Preferred Employers in Telecommunication Industry (2022, 2023 & 2024)
  • Bronze Winner in Cross-Generational Workforce Engagement (2024)
  • Gold Winner for Excellence in Workplace Culture (2021)
  • Comprehensive medical, dental, optical and insurance benefits
  • Flexi working hours arrangements
  • Staff Line & Device Subsidy
  • Smart Casual Attire
  • Child Parental Care Leave
  • Convenient location with access to public transport (Imbi Monorail/Bukit Bintang MRT)
  • Special employee discounts for selected F&B Brands

Role

The Day-To-Day Activities

  • Trade Marketing Execution & Planning
  • Support the execution of Enterprise Trade Marketing strategies across mobile, FWA, Fixed fibre and Solution services
  • Translate approved trade strategies into actionable GTM plans, channel programs, sales boosters, and promotional toolkits
  • Assist in annual and quarterly trade planning, including promotional calendars, channel priorities, and execution timelines.
  • Channel Support & Performance Enablement
  • Work closely with Sales teams (SME, Mid-Market, Corporate) to implement trade initiatives that improve conversion and pipeline quality.
  • Support channel segmentation, coverage initiatives, and activation programs to improve productivity and market reach.
  • Act as a key liaison between Trade Marketing and frontline sales/partners to ensure effective execution.
  • Trade Promotions & Campaign Management
  • Execute trade promotions, incentives, contests, and partner reward programs according to approved plans.
  • Coordinate campaign rollout, mechanics briefing, and communication to ensure clarity and adoption by partners.
  • Track promotion performance and consolidate results to assess effectiveness and ROI.
  • POSM & Merchandising Execution
  • Coordinate development, deployment, and replenishment of POSM materials (e.g. flyers, standees, fixtures, in-store displays).
  • Support retail and partner outlet audits to ensure brand compliance, visibility standards, and customer experience consistency.
  • Work with vendors and merchandisers to ensure timely and quality execution.
  • Cross-Functional Coordination
  • Collaborate with Branding, Product, Sales, Finance, and Operations teams to ensure aligned execution of GTM initiatives.
  • Provide on-the-ground trade and channel feedback to support product launches, pricing actions, and campaign improvements.
  • Data, Reporting & Insights
  • Track trade program performance, campaign uptake, and channel KPIs.
  • Prepare regular reports and dashboards covering execution status, ROI indicators, and partner engagement levels.
  • Gather competitor and market intelligence to support continuous improvement of trade initiatives.
  • Budget & Vendor Coordination
  • Support budget tracking and cost control for assigned trade programs and POSM initiatives.
  • Coordinate with external vendors, agencies, and printers to ensure deliverables meet quality, cost, and timeline expectations.

About You

Education & Experience

  • Bachelor's degree in Marketing, Business, Communications, or related field.
  • Minimum 46 years experience in Trade Marketing, Channel Marketing, Sales Operations or related roles.
  • Experience in telecommunications, FMCG, or consumer electronics is preferred.
  • Exposure to Enterprise or B2B channels is an added advantage.

Skills & Competencies

  • Strong execution capability with attention to detail and timelines.
  • Good analytical skills with the ability to track performance and derive insights.
  • Solid project coordination and stakeholder management skills.
  • Commercially aware and able to balance cost, impact, and execution quality.
  • Effective communication skills in English and Bahasa Malaysia; Mandarin is a plus.
  • Proactive, hands-on, and results-oriented with the ability to work independently and as part of a team.

What's Next Once you have applied online, our team will review your application and due to a high volume of applications, only shortlisted candidates will be notified.

More Info

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About Company

Job ID: 136620043

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