Purpose & Overall Relevance for the Organization:
This is a regional adidas SEA role responsible for providing accurate, real-time visibility of order book, inbound, availability and service-level performance for Global Key Accounts across Southeast Asia.
The Planner ensures that sales planning, in-season trading and commercial decisions are based on execution reality, and that orders flow from confirmation to shipment in line with SEA priorities, acting as the single source of truth for what will ship, what will land and what is at risk.
Key Responsibilities:
1. Order Book, Inbound & Availability Control
- Maintain SEA-level visibility of the order book, confirmed shipments, allocations and inbound phasing.
- Track article-level availability, drops, launch readiness and short shipments.
- Monitor risks to pre-orders, key launches and trading moments.
2. Order Flow & OTIF Accountability
- Ensure that orders progress from confirmation to shipment without unnecessary delays, proactively identifying and resolving execution blockers with Country Customer Service and Supply Chain teams.
- Track on-time, in-full (OTIF), cancellations, returns and fill-rates, highlighting risks early.
- Drive closure of execution issues until resolution, ensuring SEA priorities are respected.
3. Supply Chain & Country Interface
- Act as the day-to-day interface between SEA, Country Customer Service, Order Fulfilment, DCs and Product Supply.
- Ensure SEA has a single, accurate view of what will ship, when it will land, and what will not be fulfilled.
- Work with Country teams to ensure in-season and replenishment orders are executed in line with SEA trading and launch priorities.
4. Operational Reporting & Support
- Support in producing order book, inbound, availability and service-level dashboards for the KAM team.
- Provide execution inputs that feed in-season trading, forecasting and performance reviews.
- Support continuous improvement of tracking tools, templates and ways of working.
Key Relationships:
- SEA Key Account Management
- SEA Supply Chain & Purchasing
- SEA Demand Planning
- SEA OBF team
- Country Wholesale & Customer Service teams
Knowledge, Skills and Abilities:
- Strong understanding of order book, inbound and allocation processes in a wholesale environment
- Ability to manage high-volume, detail-critical execution data with accuracy
- Strong follow-up discipline and problem-solving mindset
- Good working knowledge of SAP and Excel
- Ability to communicate execution risks clearly and proactively
- Structured, reliable and comfortable working in a fast-paced, multi-country environment
- Fluent English
Requisite Education and Experience / Minimum Qualifications:
- University degree or relevant professional qualification preferred
- 25 years of experience in supply chain, order management, wholesale operations or customer operations
- Experience in sportswear, fashion, footwear or FMCG preferred
