About the Role
The Head, Brand, Communications and Marketing will play a crucial role in overseeing and managing the development of marketing materials, social media content, corporate communications, internal and external events, and brand image for AmInvest. The role requires a creative and strategic thinker who can effectively promote and build brand awareness for FMD.
Responsibilities
- Oversee and manage the development of marketing materials contents and visuals
- Develop and manage social media content for AmInvest
- Planning and managing corporate communications across channels and different media
- Execute and manage internal and external events
- Promote and manage corporate brand image AmInvest
- Create and build brand/markets awareness for FMD
- Responsible for conceptualisation and execution of marketing & communications materials which include events in a timely manner to promote funds and brand, plan and organize events
- Manage media materials for press relations which includes press releases issuance to promote funds and brand
- Responsible for content for AmInvest website e.g. promotion of funds, investments and branding Profiling of AmInvest to win award submissions
Requirements:-
- Bachelor degree - Commerce /Marketing
- Master or advanced degree is a plus
- Minimum 10 years of branding, corporate communication & marketing
- Proven track record in B2B and B2C communication and marketing experience in financial sector preferably in Unit trust investment
- Experience in leading an in-house creative and designing team
- High adaptability to lead, coordinate and manage multiple internal and external events
- Strong experience in a highly regulated marketing environment
- Excellent collaborative cross-functional teams to align marketing efforts with business goal
- Experience in product in investment product launches and sales strategies to go-to-market.
