Job Description

As an Associate Director (SMB) you will be part of the Small Medium Business sales organization in NIQ and will collaborate with the respective market Sales Team to generate revenue for the products you assigned for Small and Medium Clients in your respective market. To be successful in this role, you need to have a proven track sales record. You will be a team player that has a strong bias for action, and an ability to find a way to overcome barriers and challenges. As we are a global organization, you will build networks, and work on assignments and opportunities across borders, which will require strong written and verbal communication skills. Existing/Previous knowledge and exposure to NIQ retail measurement data will be a plus.

Responsibilities

Commercial Leadership

Delivery of business Sales Medium Business target and business results by championing a client-centric sales mindset
To drive and champion a sales and growth mindset within the organization
To develop a sales strategy and go-to-market execution plans, with a focus on growing revenue in new clients along with former NIQ clients
To build and empower a team that is accountable for the delivery of business goals and targets
To develop the right offerings for SMB, the affordable price points to penetrate SMB clients

Financial Acumen

Own and manage SMB P&L in your respective market, delivering revenue and EBITDA targets
To build and deliver the SMB annual operating plan, achieving revenue and cost targets
To manage the ongoing pipeline management, sales forecasts & sales meetings

Client Leadership

Build SMB client prospect database
Segment SMB clients by their data expertise & need state, to define relevant solutions that address their needs/ pain points
Work with Marcom to develop compelling content and campaign specifically for SMB, to build awareness and generate qualified leads
Actively engage with clients & taking ownership
Be the voice of SMB client into NIQ, and the voice of NIQ into the client
To ensure client centricity and satisfaction

Be an Ambassador

To represent the NIQ brand in the SMB market, participating in external events and professional speaking engagements
To be a role model internally, participate in company events and activities

Qualifications

A Little Bit About You

Curiosity drives your interest in what moves the market. A proven sales person, who can build and execute sales strategy and plan, and be accountable for sales operations, such as forecast and pipeline management.

A team player, who has the ability to collaborate with peers, and contribute to the management team of NIQ.You'll be responsible for listening to, discovering, and understanding client needs to identify sales opportunities by leveraging NIQ's unique value proposition.

Qualifications

Bachelor's Degree in the related field
Above 8 years of working experience and proven sales results
Strategic sales and business development competency
Excellent client management and relationship-building skills and ability to converse with stakeholders in clients organizations, up to C-Suite level
Knowledge and understanding of strategy and the use of market data
Related industries include: Consumer Packaged Goods, Consultative Sales, B2B/SaaS Sales
Experience with Sales Tech is a plus
Master full sales process from lead generation to closing sales
Ability to communicate in local language is preferred

Additional Information

Our Benefits

Flexible working environment
Volunteer time off
LinkedIn Learning
Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world's leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world's population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion

Associate Director, Sales