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Associate, Creative Content Production

Associate, Creative Content Production

Astro Holdings
Fresher
Not Disclosed
  • Posted 6 hours ago
  • Be among the first 10 applicants

Job Description

WHY JOIN US

  • We practice a vibrant & energetic office culture.

  • We provide opportunities for career advancement within the company.

  • Good performance is always rewarded accordingly.

JOB RESPONSIBILITIES:

KEY RESPONSIBILITIES:

1. Brand Partnerships & Revenue Integration:

- Act as the primary liaison between Astro Media Solutions (AMS)KEY and brand partners, ensuring all partnership deliverables are clearly translated into execution plans

- Ensure all commercial agreements are fulfilled in full, including scope, timelines, and value commitments

- Identify opportunities to enhance our films and partner value beyond agreed deliverables

- Support revenue growth through effective execution of sponsorships and branded content


2. Campaign Development & Execution:

- Lead end-to-end execution of branded campaigns across TV, Radio, digital, social, and on-ground platforms

- Develop execution frameworks and timelines aligned with partnership agreements

- Coordinate across internal teams and external stakeholders to ensure seamless delivery

- Ensure campaigns are delivered on time, on brief, and aligned with both creative and commercial objectives


3. Cross-Functional Coordination & Governance:

- Bridge communication between AMS, Astro Shaw creative, production and marketing, and partners to ensure alignment

- Manage expectations across stakeholders and ensure clarity on deliverables and timelines

- Proactively resolve execution gaps or misalignments

- Establish workflows to improve efficiency and reduce risks


4. Content Strategy & Branded Storytelling:

- Translate partnership objectives into compelling, content-led storytelling

- Ensure branded content integrates seamlessly with Astro Shaw IP while maintaining quality & support development of multi-platform content


5. Innovation & Content Development

- Drive adoption of innovative formats (e.g. Chop Chop Chop, hybrid formats)

- Identify opportunities to optimise cost while maintaining creative output

- Explore new approaches to enhance campaign effectiveness


6. Performance & Commercial Delivery

- Drive KPIs including revenue realisation, cost defray, and ADEX contribution

- Track and optimise campaign performance

- Support reporting on campaign outcomes and partner value delivery


7. Non Monatery Partnerships:

- Strategic Co-Marketing: Scaled brand awareness by negotiating zero-dollar audience swaps and cross-promotional campaigns, securing high-value impressions without additional marketing spend.

- IP & Asset Optimization: Enhancing brand equity by packaging proprietary IP for strategic integrations and co-branded product developments that increases overall market value

- Audience Engagement: Design and execute immersive co-branded experiences-ranging from digital activations to physical events-that significantly raises audience awareness & engagement


REQUIREMENTS:

- Candidate must possess at least a Bachelor's Degree. Preferably in Business Management, Marketing, Mass Communication, Advertising/Media or equivalent

- Previous experience in creative/media agency, broadcast companies with exposure to multimedia is recommended

- Possess stakeholder management skills and ability to collaborate with various stakeholders/ clients/ partners

- A team player with strong communication skills and a through grasp of the competitive landscape, strong news judgement and an awareness of in-trend news/activities in the digital space.

- Flexible, quick thinking, eneretic and able to work independently under pressure while maintaining attention to detail

- Have a keen interest in the film industry and interest to learn more about locally produced content

- Excellent interpersonal skills.

- Able to perform well under tight deadlines and easily adaptable to change.

- Strong command of English - Written and spoken

REQUIREMENTS:

More Info

Job Type:
Function:
Employment Type:

Key Skills

branded storytelling

cross-functional coordination

About Company

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