Company Description BananaBro is a modern banana leaf restaurant that blends authentic traditions with a contemporary dining experience, making it ideal for gatherings with friends and family. The team focuses on serving generous portions of fresh, high-quality ingredients, ensuring every meal is flavorful and prepared without cutting corners. Inspired by the streets, arts, and cultures of southern India, BananaBro reflects this heritage through its décor, dishes, and drinks. The restaurant is committed to serving food that meets the same standards it would serve to its own families, appealing to food lovers who value both taste and authenticity.
Role Description The Marketing Executive is a full-time, on-site role based in Kota Damansara. This role is responsible for planning and executing marketing campaigns that increase brand awareness, drive customer traffic, and support sales growth for the restaurant. Day-to-day tasks include conducting market research, developing promotional strategies, coordinating digital and offline marketing activities, and collaborating with the operations team to support seasonal menus, events, and special promotions. The Marketing Executive will also manage social media content, track campaign performance, and prepare basic reports to inform future marketing decisions.
Qualifications
- Candidates should possess skills in Market Planning and Marketing to develop and implement effective promotional strategies.
- Candidates should possess skills in Market Research to understand customer preferences, local competition, and industry trends.
- Candidates should possess strong Communication skills to collaborate with internal teams and engage customers across various channels.
- Candidates should possess Sales and basic Marketing skills to support revenue growth and convert marketing activities into customer visits.
- Relevant experience in food and beverage, retail, or hospitality marketing is an advantage.
- Ability to work on-site in Kota Damansara, manage multiple tasks, and meet deadlines in a fast-paced environment.
- Proficiency with social media platforms and basic digital marketing tools is beneficial.
- A diploma or degree in Marketing, Business, Communications, or a related field is preferred.