Lead the creation of high-quality communications materials, including press releases, official statements, media responses, key message documents, speeches and executive talking points.
Serve as the quality gatekeeper for high-risk internal and external communications, ensuring message clarity, tone, and alignment with brand values across teams.
Assist in managing incidents such as regulatory issues or operational emergencies by providing timely responses to protect the brand's reputation.
Monitor media coverage, social media, public sentiment, and industry trends to identify potential risks and provide real-time updates to the management through periodic reporting and analysis.
Assist in planning, executing and coordinating events, including press conferences, media briefings, and community initiatives including managing stakeholders such as media representatives, participants and partners as required.
Build and manage relationships with media, industry associations and regulatory bodies to strengthen brand credibility and build strategic partnerships
Support in any marketing initiatives as required, ensuring that PR and event strategies are integrated into the wider marketing calendar.
Track and report PR performance and post-event impact with data-driven insights to optimise future initiatives
Maintain media tracking databases and campaign wrap-up documentation.
Prepare actionable insights for management to refine strategies across future PR campaigns and event executions.
Requirements:
Bachelor's degree in Communications, Public Relations, Journalism or related field.
Minimum 4 years of relevant experience in Public Relations, Corporate Communications, or Journalism; experience in fast-paced or logistics-related industries preferred.
Exceptional writing, editing, and proofreading skills with a sharp eye for detail.
Comfortable working in a dynamic, fast-moving environment and managing multiple priorities.
Strong interpersonal and stakeholder management skills; able to work independently and collaboratively.
Track record in media relations and issue/crisis handling and familiarity with social listening tools and platforms.
Professional fluency in English and Bahasa Malaysia is required.
