Sales Manager

The Sales Manager is responsible for driving profitable sales growth at branch level through a combination of personal business development and effective leadership of the Business Development team. The role is accountable for achieving branch sales objectives, developing and coaching sales personnel, recruiting high-performing talent, and ensuring all team members achieve their assigned KPIs. The Sales Manager works closely with the Sales Director to execute the company commercial strategy, maintain market competitiveness, and strengthen customer relationships while fostering a high-performance sales culture.

KEY RESPONSIBILITIES

• Actively identify, develop, and secure new business opportunities while maintaining and growing a personal portfolio of customers and prospects.
• Conduct sales calls, customer visits, presentations, negotiations, and achieve individual sales and gross profit targets.
• Lead, coach, motivate, and develop the Business Development team to achieve branch revenue, gross profit, and customer acquisition objectives.
• Conduct regular pipeline reviews, sales performance reviews, and field coaching sessions.
• Recruit, onboard, develop, and retain high-performing sales professionals.
• Set, monitor, and manage individual and team KPIs, ensuring accountability and performance improvement where required.
• Ensure accurate CRM utilization, sales forecasting, and reporting across the team.
• Work closely with the Sales Director to align branch sales execution with company objectives and commercial priorities.
• Collaborate with Operations, Customer Service, and Product teams to ensure successful implementation and service delivery for customers.
• Provide market intelligence, competitor insights, and customer feedback to support business growth.

REQUIREMENTS:

• Bachelor's Degree in Business, Logistics, Supply Chain, Marketing, or related discipline.
• Minimum 7 years of sales experience within Freight Forwarding, Logistics, Air Freight, or Ocean Freight.
• Minimum 3 years experience leading and developing a sales team.
• Proven track record in business development, customer acquisition, and achieving sales targets.
• Strong leadership, coaching, negotiation, and communication skills