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Prudential Assurance Malaysia Berhad

Senior Manager, Marketing Strategic Planning & Performance

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  • Posted 19 hours ago
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Job Description

Prudential's purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support our people's career ambitions. We pledge to make Prudential a place where you can Connect, Grow, and Succeed.

Job Summary

Support the Director, Customer Value Growth & Agency Activation, in driving business planning, performance management and governance for the department, while coordinating strategic planning, budgeting and executive reporting across the Customer, Marketing & Product division. The role ensures effective planning, performance tracking and cross-functional coordination to support the successful delivery of divisional priorities.

Principal Duties & Responsibilities

  • Coordinate business planning and performance management for the Customer Value Growth & Agency Activation department, while supporting the annual strategic planning process across the Customer, Marketing & Product division.
  • Coordinate the annual budgeting process for the Customer, Marketing & Product division, including budget consolidation, tracking, forecasting and monitoring of expenditure against approved budgets.
  • Monitor departmental and divisional KPIs, strategic initiatives and business performance, providing regular insights and recommendations to support decision-making.
  • Prepare and consolidate business updates, dashboards and presentations for ExCo, Board, Group and management meetings.
  • Coordinate monthly business reviews and follow up on key action items to ensure timely execution of strategic priorities across the division.
  • Drive continuous improvement in business planning, reporting and governance processes to enhance operational effectiveness and execution discipline.
  • Support ad hoc strategic projects, business reviews and initiatives assigned by the and Director, Customer Value Growth & Agency Activation and chief Customer, Marketing and Product Officer

Job Specification


Qualifications & Experience

  • Bachelor's degree in Business, Marketing, Finance, Economics or a related discipline.
  • 8–10 years of experience in business planning, strategy, commercial planning, performance management, PMO or a related function.
  • Experience in the insurance or financial services industry is preferred.

Skills & Competencies


  • Strong business planning and project coordination skills.
  • Good analytical and problem-solving capabilities, with the ability to interpret business performance and identify key insights.
  • Strong presentation development and executive reporting skills.
  • Excellent stakeholder management and cross-functional coordination abilities.
  • Strong organisational skills with the ability to manage multiple priorities and deadlines.
  • Proficient in Microsoft PowerPoint and Excel, with experience developing dashboards and management reports

Prudential is an equal opportunity employer. We provide equality of opportunity of benefits for all who apply and who perform work for our organisation irrespective of sex, race, age, ethnic origin, educational, social and cultural background, marital status, pregnancy and maternity, religion or belief, disability or part-time / fixed-term work, or any other status protected by applicable law. We encourage the same standards from our recruitment and third-party suppliers taking into account the context of grade, job and location. We also allow for reasonable adjustments to support people with individual physical or mental health requirements.

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Job ID: 150592833

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