Executive, Personal Financial Services (Business Campaigns & Analytics)

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Functional

Apply quantitative methods to manage and analyze large datasets, conduct analysis, formulate insights, and summarize findings for management.

• Utilize SQL, SAS, R, Python, and other analytical tools to design analyses and measure key metrics.

• Use data mining techniques and programming skills to build analytics models to identify business opportunities and improve predictive ability.

• Support product teams to identify acquisition and sales growth opportunities and develop strategies to increase sales, profitability, customer retention, and cross-sell through marketing campaigns & analytics.

• Translate business requirements into conceptual, logical, and physical data models. Must also understand and articulate the processes, concepts, and components of Leads, Channel & Campaign Management.

Organizational

. To ensure alignment to the Division and Bank's strategic intent and goals for each Financial Year.