Oversee and support the smooth execution of daily marketing operations to ensure alignment across all ongoing projects and campaigns.
Manage wagering templates and bonus configurations promptly for new vendor or game launches, ensuring accuracy and timely rollout.
Develop, organize, and maintain a comprehensive marketing campaign roadmap, covering special promotions, media buys, offline events, and social media
Conduct market research, monitor brand performance, and provide competitor insights to support strategic decision-making.
Collaborate with Campaign Owners and Project Managers to coordinate requirements for promotional and creative materials.
Assist in planning and optimizing digital marketing initiatives, ensuring efficient workflow and alignment with campaign objectives.
Prepare detailed marketing performance reports by collecting, analyzing, and summarizing campaign data and key metrics.
Maintain and update project documentation, campaign trackers, bonusing records, and other relevant resources to ensure accuracy and transparency.
Coordinate and align campaign deliverables, objectives, and timelines across internal teams and external partners.
Track project progress, identify risks or bottlenecks, and ensure timely completion of deliverables.
Maintain organized archives of all campaign materials and marketing documentation for future reference.
Proactively identify areas for improvement in campaign processes, communication, and execution.
Foster collaboration, accountability, and innovation within the marketing team and across departments.
Contribute to achieving organizational goals by taking ownership of new projects and initiatives as assigned by the Marketing Manager or Head of Department.
