Assist the Head of Department/Superior to develop, plan and execute the University's marketing strategies.
Assist with preparation work, monitor advertisement materials, publications and digital marketing.
Responsible and in charge of activities on recruitment of students and the sales and marketing of products and services offered by the University, based on the Key Performance Index (KPI) target set by Business Development, Marketing and Corporate Communication Department.
Participate in road shows, education fairs, school visits and other ad hoc marketing activities.
Assist in monitoring and supervising all marketing, advertising and promotional activities as well as campaigns.
Assist in preparation work and monitoring of advertisement materials, publications and digital marketing.
Assist in planning and coordination of advertisements and promotional campaigns.
To work with the Sales & Marketing team to achieve business goals and student recruitment targets.
To network and communicate with school counsellors.
Maintain close relationship with the local and international agents. Recruit new local and international agents for market expansion.
Analyse market industry trend, government regulations and competitor's strategies.
Performs other duties as assigned by the Head of Department and/or University Management.
Requirement:
Education: Bachelor's degree in Marketing, Education, Counselling, or a related field.
At least 2-3 years of working experience in related field. (Experience Education Industries will be an added advantage)
Proficiency in using CRM systems and other marketing tools.(eg SalesForce, Hubspot, Microsoft 360)
Good communication and convincing skill
Able to relate well with students and parents
Independent, result driven and able to work in team
Multitasking and think out of the box
Ability to maintain emotional stability, mature with strong sense of responsibility
Willing to travel outstations and work on weekends
