About the Job
Providing end-to-end support in campaign and promotion management including planning, strategising, internal agency communication and update company/ division's key messages via various agency communication platforms; at the same time, to support department in event management, contest execution and other administrative support as and when required.
Campaign & Promotion Management
- Strategise, plan and execute promotional initiatives and action plans to support company's major and tactical sales campaigns, ensuring all assigned tasks are delivered successfully within the stipulated timeline.
- Develop an annual promotional calendar and coordinate with internal teams and external vendors to ensure smooth activation and completion of all promotional activities.
- Manage posting of promotional materials (flyers, videos) on the department's Facebook private group (Great Events) and WhatsApp group (SBDU Channels), including crafting captions and messages.
- Plan and execute procurement processes (RFI, RFQ, RFP) for contest reward items such as mooncake gift sets, personalised New Year gifts, and long-service award pendants.
- Coordinate end-to-end activities from sourcing, ordering, packing, delivery, and logistics to project completion.
- Evaluate the effectiveness of all campaign promotional materials and ensure all costs remain within the approved budget.
- Assist the Head of Department in reviewing contest budgets as required by the AP&P department.
Media Publication Management
- Manage agency channel newspaper recognition, including coordination with internal teams, creative agencies, and media partners.
- Coordinate with the Brand & Communications department on matters related to the company's annual report, diaries, and festive greeting card orders for the agency force.
Agency Communications Support
- Prepare internal agency communications and other write-ups (e.g., circulars, email content, push messages, SMS, Facebook posts, scripts), including proofreading materials from co-departments within the division.
- Serve as backup support for ePartner postings, UAT (as required), SMS, Internet Correspondence Module, and management of the department's general mailbox.
Event Management Support
- Assist company's major events and to ensure the tasks assigned are executed successfully and smoothly.
- Support the department in sourcing, ordering, packing, delivery, logistic and coordination of matters relating to events and promotions, as and when required.
Social Media Management
- Manage and administer Facebook private groups, including updating agent listings, approving or removing members (new or resigned staff), and posting content requested by other departments.
- Ensure all postings are verified, accurate, and completed within the turnaround time (TAT) of two working days, or one working day for urgent requests.
Procurement Activities
- Ensure all procurement activities comply with GELM Procurement Operating Guidelines and maintain proper documentation for review or audit purposes.
- Take accountability in considering business and regulatory compliance risks and take appropriate steps to mitigate the risks.
- Maintain awareness of industry trends on regulatory compliance, emerging threats and technologies in order to understand the risk and better safeguard the company.
- Highlight any potential concerns /risks and proactively share best risk management practices.
We are looking for people with
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Professional certifications in Digital Marketing, Event Planning, or Procurement (optional but advantageous).
- 3 - 5 years of experience in marketing campaigns or promotions.
- Proven track record in social media management and content creation.
- Experience in vendor management and procurement processes.
- Familiarity with budget planning and cost control for campaigns and events.
- High level of integrity, take accountability of work and good attitude over teamwork.
- Take initiative to improve current state of things and adaptable to embrace new changes.
How you succeed
- Champion and embody our Core Values in everyday tasks and interactions.
- Demonstrate high level of integrity and accountability.
- Take initiative to drive improvements and embrace change.
- Take accountability of business and regulatory compliance risks, implementing measures to mitigate them effectively.
- Keep abreast with industry trends, regulatory compliance, and emerging threats and technologies to understand and highlight potential concerns/ risks to safeguard our company proactively.
Who we are
Founded in 1908, Great Eastern is a well-established market leader and trusted brand in Singapore and Malaysia. With over S$100 billion in assets and more than 16 million policyholders, including 12.5 million from government schemes, it provides insurance solutions to customers through three successful distribution channels a tied agency force, bancassurance, and financial advisory firm Great Eastern Financial Advisers. The Group also operates in Indonesia and Brunei.
The Great Eastern Life Assurance Company Limited and Great Eastern General Insurance Limited have been assigned the financial strength and counterparty credit ratings of AA- by S&P Global Ratings since 2010, one of the highest among Asian life insurance companies. Great Eastern's asset management subsidiary, Lion Global Investors Limited, is one of the leading asset management companies in Southeast Asia.
Great Eastern is a subsidiary of OCBC, the longest established Singapore bank, formed in 1932. It is the second largest financial services group in Southeast Asia by assets and one of the world's most highly-rated banks, with an Aa1 rating from Moody's and AA- by both Fitch and S&P. Recognised for its financial strength and stability, OCBC is consistently ranked among the World's Top 50 Safest Banks by Global Finance and has been named Best Managed Bank in Singapore by The Asian Banker.
To all recruitment agencies: Great Eastern does not accept unsolicited agency resumes. Please do not forward resumes to our email or our employees. We will not be responsible for any fees related to unsolicited resumes.
Location: HQ, Kuala Lumpur
Entity: Great Eastern Life Malaysia
Employment Type: Permanent
