Reporting to the Performance Marketing Manager, the Senior Specialist, Performance Marketing (Thai Speaker) will be responsible for determining and executing the best in-class Paid Media strategies to drive key business outcomes for clients.
- Manage and perform daily account responsibilities associated with Google Ads, Bing, Facebook Ads, Google Market Platforms (GMP) & related programmatic platforms
- Identify trends and insights, optimize spend and performance based on insights
- Analyze campaign performance using Google Analytics
- Monitor, assess, and react to competitor strategies
- Manage relationships and liaise with clients about their campaigns
- Help clients formulate digital marketing strategies
- Uncovering, understanding, and achieving client goals and business objectives through campaign customization
- Ensuring that all client deliverables include actionable insights and analysis of past results, performance trends, relevant industry best practices, recommendations, and next steps
ABOUT YOU
- Candidate must possess at least a bachelor's degree, Post Graduate Diploma, Professional Degree, Advertising/Media, e-Commerce, Mass Communications, Marketing or equivalent
- Preferably 1 - 3 years of working experience in the related field is required for this position. Fresh graduates are also welcome to apply
- Excellent command of spoken and written English and Thai
- Internet-savvy and comfortable working with numbers & charts
- Proficiencies in the use of Google Sheets/Microsoft Excel (including pivot tables)
- Able to work independently with minimal supervision, strong customer service skills, and attention to detail
- Knowledge of web design and HTML is an added advantage
- Positive attitude and willingness to learn
- Thrive in a fast-paced, client-facing, detail-oriented digital advertising agency environment